Promoting easyHotel in the Netherlands

A new promotion went live on Monday 8th January until Monday 15th January in the Netherlands with De Telegraaf and some of their other sister publications. During the promotion, an easyHotel advert was shown amongst travel content. We expect that during the dates of this promotion, our advert was likely to have been viewed over 380,000 times. When users clicked on the advert, they were taken straight through to our website so they can find out more about easyHotel and make a booking.